I got into podcasting by accident while working on a SaaS start-up. But being a podcast junkie to begin with, I was always listening, admiring and sharing shows!
Marketing with audio and social tools became an obsession overnight. The human voice has nuance, strength, feeling and emotion. I knew I found my home immediately and also felt I could have the most impact there too.
I created my business, Holly Shannon, to build podcasts because I saw the immense power they have in the business ecosystem. Can you imagine getting in the ears of 100’s of thousands of people? We fight with algorithms on Linkedin, Twitter, Instagram, and Facebook. Do people see your business? Do they see you? Is your brand on people’s minds? Are you finding new clients or just regurgitating your elevator pitch to the same followers day in and day out?
What if you could share your expertise with the world (literally, the world) and become seen as the thought leader that you are?
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